25 June 2013

battology

[buh-tol-uh-jee]
noun
– wearisome repetition of words in speaking or writing.

Origin:
1595–1605; < Greek battología ( bátt ( os ) stammerer + -o- -o- + -logia -logy)

Related forms
bat·tol·o·gist, noun
bat·to·log·i·cal [bat-l-oj-i-kuhl], adjective

Example of battology (or buzzwords used beyond the pale) in corporate jargon:

‘going forward’
‘in this space’
‘touch base’
‘shift the paradigm’
‘buy-in’
‘learnings’
‘core competency’
‘utilise’
‘at the end of the day’
‘thought leadership’
‘buzzword’

Today’s aphorism

Legend says when you can’t sleep at night, it’s because you’re awake in someone else’s dream.

– Unknown

On this day

25 June 1903 – birthday of George Orwell (born Eric Arthur Blair), English author of works such as ‘Nineteen-Eighty Four‘, ‘Animal Farm‘, and ‘Homage to Catalonia‘.